Tracey Drake

Vice President, Strategic Relations and Initiatives

Tracey Drake joined the Royal BC Museum as Director of Marketing, Communications and Business Development in July 2021, before moving into a new role as Vice President of Strategic Relations and Initiatives in June 2022. She oversees a busy and diverse department that includes marketing, media, communications, business development, box office, IMAX Victoria and publishing.

With a passion for leading creative teams and curating exciting consumer facing marketing programs and media campaigns, Tracey’s career in marketing, communications and strategic management spans more than two decades, working for Fortune 500 companies across the tourism, cultural and non-profit sectors.

Tracey holds an MBA in Marketing from the University of Leicester in the UK, Executive Communications and Corporate Public Relations from Cornell University, and an AA in Tourism/Hospitality Management from Algonquin College.

Contact Tracey Drake